A couple of weekends a go, I was doing my thing by the river and noticing that there were more plastic bottles and containers that had washed up than I was used to seeing. And so, I started taking pictures of them.
For this post, I thought I would show you just the blue bottles I came across. They are arranged from simplest to complex and form an evolution of sorts. With its hour-glass, pinched waist form, the bottle above has a decidedly feminine presence. I wonder if the product it originally contained was meant to appeal to women in some way?
The next step in the evolution of this form is the appearance of a handle. Without their original labels, which came off in the river, I’m guessing that many of these plastic bottles originally held dishwashing or laundry soaps?
Here you can see that the handle has become a bit more “sophisticated” and goes just past the point of being strictly utilitarian. And now for the next phase of our blue-bottle evolution.
Here’s one with a bit more of a design element. By strategically placing a hole in the center of this bottle…it now has two handles! What will they think of next?
To further appeal to consumers, creating figurative bottles that have nothing to do with how the product is dispensed is an effective strategy. This seahorse bottle is fairly large and I’m going to guess it once held bubble bath solution? I suppose it is also meant to be collectible? On the same day I unfortunately found all these bottles, I also recorded others of various sizes, shapes, and colors. Look for those images in my pages section soon! I know you can’t wait for that one!!
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